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19 Sep 2017

Birmingham Museums Trust to host major visitor attraction meeting

Birmingham will be welcoming delegates from some of the UK’s leading visitor attractions this week, as Birmingham Museums Trust hosts the 2017 ALVA Council Meeting.

ALVA (Association of Leading Visitor Attractions) represents the views and achievements of the country's foremost visitor attractions, and the annual council meeting and AGM will see staff from these well-known venues travel to the city for the two day event from Wednesday 20th September to Thursday 21st September.

ALVA members will visit various Birmingham Museum Trust venues, including a tour at the Museum of the Jewellery Quarter, a perfectly preserved jewellery workshop which offers a unique glimpse of working life in Birmingham’s famous Jewellery Quarter.

A dinner will be held at Birmingham Museum & Art Gallery where guests will hear from Lord Lee of Trafford, Chairman of ALVA, and Interim Leader of Birmingham City Council, Cllr Ian Ward.

The Councillor will update on Birmingham Museums Trust plans to redevelop the Birmingham Museum & Art Gallery and reflect on the Trust’s achievements since its formation five years ago. He will also look ahead as Birmingham represents England for the chance to host the 2022 Commonwealth Games in the city, following Government backing earlier this month.

The council meeting will take place at Thinktank, Birmingham Science Museum, chaired by Bernard Donoghue, Director of ALVA.

Bernard Donoghue said: "I am delighted that the UK's tourism leaders - from Titanic Belfast and Edinburgh Castle, to the EdenProject in Cornwall and the Royal Collection Trust - will be coming to Birmingham for this tourism summit.

“They will get to see at first-hand what an inspiring and excellent museums and heritage service looks like in Birmingham Museums Trust and see the range and diversity of the collection. We are very grateful to Birmingham Museums Trust for hosting us and giving us the opportunity to celebrate their superb collections, successes, staff and supporters'.

Ellen McAdam, Director of Birmingham Museums Trust, said: “We are delighted to be hosting the 2017 ALVA council meeting here in Birmingham and we are sure it will be an interesting and inspiring couple of days.

“This is a great opportunity to showcase the city and our Birmingham Museums Trust sites, as we welcome colleagues from visitor attractions around the UK.”