Mission, vision, impact and values
AboutOur bold ambitions for Birmingham

Our mission
Bring Birmingham out by shining new light on people’s stories, collections and creativity.
Our vision
A radical reinvention of the museum as a catalyst of cultural and social change.
Our impact on Birmingham
Birmingham is a vibrant, interconnected city where cultural richness thrives, citizens are empowered, communities find joy and belonging, trust is nurtured, inequalities are diminished, and sustainability and equity are central to our society.
Our values

Radical inclusion
We are more than just a public space; we are a home for the diverse stories and identities of Birmingham.
We don’t just wait for people to arrive - we proactively work to break down barriers, celebrate diversity, and strive to ensure our staff, volunteers, and visitors see themselves reflected in everything we do.

Collective spirit
We are at our best when we work as one team without ego.
From ‘mucking in’ to supporting each other in a moment of need, we value the power of shared effort. We believe that no task is beneath us and no challenge is too great when we face it together.

Discovering wonder
We are the city’s storytellers, and we aren't afraid to tell the difficult ones.
We remain experimental and brave, constantly asking "what if?" to find new ways to inspire joy. We use our world-class collections and sites to spark imagination and to connect to the lives of the communities we serve.

Taking care
We are trusted custodians of Birmingham’s heritage and stories.
We act democratically, transparently, and with heart, making sustainable choices that honour our environment and our resources. We hold ourselves accountable, ensuring that Birmingham Museums Trust remains a resilient and transparent force for good for generations to come.